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2022 Trusted Brand™ Showcase

The results of the 2022 Trusted Brand™ survey are in, and the 35 category winners have been revealed! Discover more below about some of these amazing brands to see why Canadians trust them the most.

™Trusted Brand is a registered trademark of Reader’s Digest.

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Behr Paint Company is a leading manufacturer of interior and exterior paints, stains, and more for DIYers and Pros. Celebrating its 75th anniversary this year, BEHR® and KILZ® brands have shown an unwavering commitment to quality, innovation, and value at every price point. Interior paints are available across multiple lines from the trusted BEHR PREMIUM PLUS® line delivering durability at a great value, to the innovative BEHR DYNASTY™ line featuring Behr’s most advanced paint and primer formula. Along with a growing lineup of interior wood stain products and an expanded collection of spray paint colours and finishes, Behr has the right products for anyone looking to transform their space into one they love, through projects big or small.

Visit to learn more. 

Trusted Brand - TetleyPhoto: Tetley

Tetley takes pride in providing quality teas for over 185 years. With over 45 vibrant blends of black, green, red and herbal teas, there’s a tea to meet your needs and help you live better every day. The latest collection of Tetley Super Teas is very exciting, as they are Canada’s first line of teas fortified with vitamins and minerals.

Visit to learn more.

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TYLENOL® is the #1 recommended brand in Canada in the Adult and Children’s Cough/Cold/Flu category by physicians and pharmacists*. The complete TYLENOL® portfolio includes products formulated with acetaminophen, sometimes in combination with other active ingredients to relieve your cough, cold & flu symptoms. Trust TYLENOL® for fast, and effective relief for the entire family so you all can quickly GET BACK TO NORMAL, WHATEVER YOUR NORMAL IS®.

TYLENOL®, for what matters most.™

For more information, please visit

*2021 IQVIA Study
To ensure this product is right for you, always read and follow the label. Only take one acetaminophen product at a time.

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REACTINE® is a leading brand of allergy symptom relief medication, perfect for family camping trips, pesky pet

allergies, or fun summer days outdoors! REACTINE’s® active ingredient, cetirizine hydrochloride, works as an antihistamine to provide relief from frustrating allergy symptoms like runny nose, itchy eyes, sneezing and coughing. REACTINE® provides you with fast, 24-hour relief from all your toughest indoor and outdoor allergy symptoms. When allergies hit fast, REACTINE® acts fast.™ Learn more at

F22 Readers Digest Rtd Portfolio 1000x750Photo: Smirnoff

With culturally relevant limited editions, to new innovations and convenient formats, Smirnoff is the World’s #1 vodka with premium ready-to-drink products in their portfolio. Smirnoff has always been known for quality and affordability. Whether you’re looking for a classic citrus indulgence with Smirnoff Ice Original, to mix it up with bursting berry flavours with Smirnoff Berry Blast, or to try something new with Smirnoff Pink Lemonade, the brand has everything you need to make your summer BBQs, backyard picnics, and after work drinks full of flavour. Enjoy chilled and drink responsibly.

Visit Smirnoff to learn more.

Trusted Brand Showcase - Platinum winners

Platinum Winners (10+ consecutive years)

Sun Care Product: Coppertone

Pharmacy/Drugstore: Shoppers Drug Mart/Pharmaprix

Life Insurance Company: Sun Life

Passenger Car Manufacturer: Toyota

Hybrid Car Manufacturer: Toyota

Trusted Brand Showcase - Gold Winners

Gold Winners (5 – 9 consecutive years)

Sensitive/Dry Skin Lotion: Aveeno

Bottled Water: Nestlé

Pet Food: Purina

Beauty Retailer: Sephora

Non-Dairy Beverage: Silk

Arthritis Pain Reliever: Tylenol

Grill (Barbeque): Weber

Trusted Brand Classic winners - updated Feb 7 2022

Classic Winners (1 – 4 consecutive years)

Pads/Liners: Always

Allergy Reliever*: Benadryl

Travel Insurance Company: Blue Cross

Mattress-in-a-box: Casper

Allergy Reliever*: Claritin

Incontinence Product: Depend

Pickup Truck: Ford

Meal Kit Delivery Service: HelloFresh

Automobile Insurance Company: Intact Insurance

Home Insurance Company: Intact Insurance

Healthy Cereal: Kellogg’s

Sparkling Water: Perrier

Cash-Back Rebate Company: Rakuten

Allergy Reliever*: Reactine

Cooler: Smirnoff

Health & Dental Insurance Company: Sun Life

Laundry Detergent: Tide

Food Delivery Service: Uber Eats

*Tied brands within the category