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17 Famous Company Names You’re Actually Pronouncing All Wrong

By Andy Simmons, RD.comBy Andy Simmons, RD.comUpdated: Oct. 04, 2018

Most businesses could not care less how you say their name as long as you spell your name correctly on the credit card slip. But in case you’re wondering, here are the incorrect and correct ways to say them.

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IKEA is one of the most mispronounced namesPhoto: Robert Liwanag/readersdigest.ca, nomadFra/Shutterstock

Ikea

How we pronounce it: eye-key-ah
How you’re supposed to pronounce it: ih-key-yah

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Adidas shoes in storePhoto: Robert Liwanag/readersdigest.ca, OlegDoroshin/Shutterstock

Adidas

How we pronounce it: uh-deed-aas
How you’re supposed to pronounce it: aah-dee-das

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Wine and seafood course in restaurantPhoto: Shutterstock

Zagat

How we pronounce it: za-get
How you’re supposed to pronounce it: za-GAT

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Nutella crepes with whipped creamPhoto: Shutterstock

Nutella

How we pronounce it: nuh-tell-uh
How you’re supposed to pronounce it: new-tell-uh

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White vintage Porsche sports carPhoto: Robert Liwanag/readersdigest.ca, Alexander Kirch/Shutterstock

Porsche

How we pronounce it: porsh
How you’re supposed to pronounce it: por-sha

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Greek yogurt in wooden bowlPhoto: Shutterstock

Fage

How we pronounce it: fahj
How you’re supposed to pronounce it: fah-yay

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Hyundai off road sports carPhoto: Robert Liwanag/readersdigest.ca, Rodrigo Garrido/Shutterstock

Hyundai

How we pronounce it: hi-un-dye
How you’re supposed to pronounce it: hun-day

8 / 17
Ice cold beer in large mugPhoto: Shutterstock

Hoegaarden

How we pronounce it: ho-gar-den
How you’re supposed to pronounce it: who-gar-den

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Hermes handbagPhoto: Robert Liwanag/readersdigest.ca, andersphoto/Shutterstock

Hermes

How we pronounce it: her-meez
How you’re supposed to pronounce it: air-mez

10 / 17
Givenchy pursePhoto: Robert Liwanag/readersdigest.ca, andersphoto/Shutterstock

Givenchy

How we pronounce it: Gah-vin-chee
How you’re supposed to pronounce it: zhee-von-she

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Volkswagen truckPhoto: Robert Liwanag/readersdigest.ca, Martin Charles Hatch/Shutterstock

Volkswagen

How we pronounce it: volks wag-en
How you’re supposed to pronounce it: vo-ks var-gun

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Orange Renault sports utility vehiclePhoto: Robert Liwanag/readersdigest.ca, Yauhen_D/Shutterstock

Renault

How we pronounce it: ren-old
How you’re supposed to pronounce it: ren-oh

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Sega vintage consolePhoto: Robert Liwanag/readersdigest.ca, chrisjohnsson/Shutterstock

Sega

How we pronounce it: say-ga
How you’re supposed to pronounce it: see-ga

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Louis Vuitton handbagPhoto: Robert Liwanag/readersdigest.ca, andersphoto/Shutterstock

Louis Vuitton

How we pronounce it: loo-is vee-ton
How you’re supposed to pronounce it: loo-ee we-taahn

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Hand holding Samsung smartphonePhoto: Robert Liwanag/readersdigest.ca, Bankrx/Shutterstock

Samsung

How we pronounce it: sam-sung
How you’re supposed to pronounce it: sam-song

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Aspirin pillsPhoto: Shutterstock

Bayer

How we pronounce it: bay-er
How you’re supposed to pronounce it: buy-er

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Saucony running shoesPhoto: Robert Liwanag/readersdigest.ca, Sandratsky Dmitriy/Shutterstock

Saucony

How we pronounce it: sow-cone-ee
How you’re supposed to pronounce it: SOCK-a-nee

Originally Published: March 04, 2017
Reader's Digest
Originally Published on Reader's Digest